Motion Graphic
Motion graphic means moving graphic designs and paintings in a simple way, everythings in graphic that moves are motion graphics. In the early 50s, motion graphics in movies became popular. It has gradually become one of the tools that has served the advertising industry and has made creativity and innovation in presenting and describing the target products reach its highest quality and everything that comes to the creative mind of a designer in the advertising industry. to be displayed live and dynamically, therefore, at ojan, with the help of our animation experts, are trying to convert the link between advertising and art into a marketable and effective product in the form of graphics, 3D motion and 3D motion graphics, etc.
The influence of organizational personality and visual identity in making motion
At the time of design, different elements are examined, the character of the product, the color and visual identity of the product, and even the music that is placed on the animation must be consistent with the type and rhythm of the story so that the audience can communicate with this content, better. The advertising motion should be short and attractive and keep the audience until the end and even encourage to watch it several times instead of watching it once so that a long and boring motion is produced. Attention should be paid with very high precision and obsession so that all the details guide the viewer towards the target product, and this is exactly the main focus and final result in the creation and production of advertising animation. It means focusing on the product along with a smooth and fluid flow to create a specific and purposeful feeling in your audience.
The importance of making motion in Ojan
Now, with all that has been said above about the design and creation of animation and the unique complications in introducing a promotional item and a special product, you can easily understand the amount of energy and obsession when an animation and motion graphics order comes for our collection. It is spent for its production and the creativity that serves technology to give life to a living concept of a particular product and make it moves with pieces of art. But the movement of the design sheets is not the only way and the product will come to life with its own identity and all identity elements in the heart and an amazing path in the world of color and art. Below you can see some examples of motions that made in Ojan Studio.
Production of advertising motion for products commissioned by Rozhin Tak Agriculture Company
experiences of its expert and experienced staff, it has been able to establish a professional platform in the field of Creating central ideas, designing organizational identity, branding, as well as producing and presenting various advertising media.
The innovation of ojan Graphic Collection in using various arts such as theater, sculpture and music in the field of advertising as a unique experience has made possible the integration of economy and art.
Specialized departments and some services provided by ojan Graphic Center
– Think tank department (advertising consultancy)
– Department of design and graphics
– Production department (film, photo, sound of audio, visual and television media)
– Filmmaking studios, advertising photography (decorative and industrial)
– Environmental media advertising at the point of sale and advertising theater
– Department of advertising campaigns (consultation, design, implementation and supervision)
– Department of virtual space and digital marketing
– Department of international overseas events and exhibitions
experiences of its expert and experienced staff, it has been able to establish a professional platform in the field of Creating central ideas, designing organizational identity, branding, as well as producing and presenting various advertising media.
The innovation of ojan Graphic Collection in using various arts such as theater, sculpture and music in the field of advertising as a unique experience has made possible the integration of economy and art.
Specialized departments and some services provided by ojan Graphic Center– Think tank department (advertising consultancy)
– Department of design and graphics
– Production department (film, photo, sound for audio, visual and television media)
– Filmmaking studios, advertising photography (decorative and industrial)
– Environmental media advertising at the point of sale and advertising theater
– Department of advertising campaigns (consultation, design, implementation and supervision)
– Department of virtual space and digital marketing
– Department of international overseas events and exhibitions